Barbara Davidson

Babs is a content writer at Enova International, Inc. with a Bachelors in Cinema Studies and English from the University of Illinois (ILL-INI!). She loves binge watching musicals, reading in the (sporadic) Chicago sunshine and discovering great new places to eat. Accio, tacos! Find out more about her on Google+.

Here are my most recent posts

facebook chat bots

A Small Business Guide to Facebook Chatbots

Facebook chatbots are becoming an increasingly important aspect of how customer service is managed. Global research firm Gartner predicts that chatbots will power 85% of customer service interactions by 2020, while 80% of businesses say they currently use or are planning to use chatbots. So, […]

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business comeback examples

How 8 Companies Came Back From the Brink

The world of business is full of stories of triumph and disaster, and everyday decisions can determine whether a start-up hits the big time or a corporate behemoth completely collapses. While some of the biggest companies out there might seem all-conquering now, they, too, had […]

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How to Deal With Fake Negative Reviews

If you’re a small business owner, you know how important online reviews can be when it comes to growing your business and attracting new customers. So the last thing you need is someone spreading damaging lies about your business on the web by leaving you […]

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customer retention

Building Meaningful Customer Relationships

Repeat customers are a large profit driver for most small businesses. That’s why it’s crucial to keep in touch with customers, whether they’ve been to your business once or a dozen times. Even a small uptick in repeat business can mean big boosts for your […]

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business accounting

Improve Your Business’s Accounting

No one said it would be easy running a small business, but there are certainly ways to make it easier for yourself. One of the best ways is to make sure you’re up to snuff on your accounting skills — after all, it’s hard to succeed […]

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small business tools

Must-Have Tools for Small Businesses

If you own a small business, you know that there are many obstacles to overcome, not only to get your business up and running but to keep it running (and running well!). The key to this can be summarized in one word: efficiency. The more […]

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