Barbara Davidson

Babs is a Senior Content Writer and financial guru. She loves exploring fresh ways to save more and enjoy life on a budget! When she’s not writing, you’ll find her binge-watching musicals, reading in the (sporadic) Chicago sunshine and discovering great new places to eat. Accio, tacos! 

Here are my most recent posts

The Finances of 7 Famous Companies, Visualized

For most consumer-facing companies, profit is a product of two factors: revenue and expenses. Revenue is the income generated by the sale or rental of a company’s goods and services, as well as income earned through investment. Expenses generally include the cost of goods sold […]

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delegating work

How to Get Better at Delegating

Business leadership isn’t about doing more than everyone else: A talented manager is one who can build a team that they are comfortable delegating work to. This ensures that the workload is fairly distributed and everyone can work to their full potential. In fact, CEOs […]

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OK, Google: How to Optimize a Site for Voice Search

Google voice search is changing the way users search for the information they need. Nearly two-thirds of all smartphone users have used voice search to find local business information in the last 12 months. Over a quarter of desktop, laptop, and tablet users, too. The […]

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small business loan criteria

The Five Things You’ll Need for a Business Loan

It can feel overwhelming finding funding for your small business, especially if it’s your first time trying to secure a business loan. There are so many different lenders with different requirements and products, it can feel like another job trying to make sense of it […]

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small business guide to youtube

A Small Business Guide to Youtube Marketing

By the year 2021, a million minutes of video will cross the internet every second of the day. And as soon as 2019, video content will account for 80% of all internet traffic. With 1.3 billion annual YouTube users, every small business needs to get […]

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advertising for instagram

A Small Business Guide to Advertising on Instagram

As more and more brands join Instagram and the feed becomes more competitive, it can be harder for a small business to stand out. But Instagram ads have become an enticing avenue for businesses looking to increase engagement (and profits, too). With nearly three-quarters of […]

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