small business guide to youtube

A Small Business Guide to Youtube Marketing

By the year 2021, a million minutes of video will cross the internet every second of the day. And as soon as 2019, video content will account for 80% of all internet traffic. With 1.3 billion annual YouTube users, every small business needs to get […]

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advertising for instagram

A Small Business Guide to Advertising on Instagram

As more and more brands join Instagram and the feed becomes more competitive, it can be harder for a small business to stand out. But Instagram ads have become an enticing avenue for businesses looking to increase engagement (and profits, too). With nearly three-quarters of […]

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podcasts for new managers

Podcasts for First-Time Managers

When you start a small business, it may be because you want to be your own boss or you have a passion for a product or skill. Rarely, if ever, does an entrepreneur take on all the responsibilities of owning a business just for the […]

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facebook chat bots

A Small Business Guide to Facebook Chatbots

Facebook chatbots are becoming an increasingly important aspect of how customer service is managed. Global research firm Gartner predicts that chatbots will power 85% of customer service interactions by 2020, while 80% of businesses say they currently use or are planning to use chatbots. So, […]

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small business contractors

How To Hire Contractors for Your Small Business

The numbers don’t lie: Small businesses employ 47.5 percent of the private workforce in the U.S. But many of the smallest businesses and startups don’t have the means to afford full-time employees. As a result, small business owners often do everything themselves until they have […]

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business comeback examples

How 8 Companies Came Back From the Brink

The world of business is full of stories of triumph and disaster, and everyday decisions can determine whether a start-up hits the big time or a corporate behemoth completely collapses. While some of the biggest companies out there might seem all-conquering now, they, too, had […]

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How to Deal With Fake Negative Reviews

If you’re a small business owner, you know how important online reviews can be when it comes to growing your business and attracting new customers. So the last thing you need is someone spreading damaging lies about your business on the web by leaving you […]

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