OK, Google: How to Optimize a Site for Voice Search

Google voice search is changing the way users search for the information they need. Nearly two-thirds of all smartphone users have used voice search to find local business information in the last 12 months. Over a quarter of desktop, laptop, and tablet users, too. The […]

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small business loan criteria

The Five Things You’ll Need for a Business Loan

It can feel overwhelming finding funding for your small business, especially if it’s your first time trying to secure a business loan. There are so many different lenders with different requirements and products, it can feel like another job trying to make sense of it […]

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small business guide to youtube

A Small Business Guide to Youtube Marketing

By the year 2021, a million minutes of video will cross the internet every second of the day. And as soon as 2019, video content will account for 80% of all internet traffic. With 1.3 billion annual YouTube users, every small business needs to get […]

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advertising for instagram

A Small Business Guide to Advertising on Instagram

As more and more brands join Instagram and the feed becomes more competitive, it can be harder for a small business to stand out. But Instagram ads have become an enticing avenue for businesses looking to increase engagement (and profits, too). With nearly three-quarters of […]

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podcasts for new managers

Podcasts for First-Time Managers

When you start a small business, it may be because you want to be your own boss or you have a passion for a product or skill. Rarely, if ever, does an entrepreneur take on all the responsibilities of owning a business just for the […]

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facebook chat bots

A Small Business Guide to Facebook Chatbots

Facebook chatbots are becoming an increasingly important aspect of how customer service is managed. Global research firm Gartner predicts that chatbots will power 85% of customer service interactions by 2020, while 80% of businesses say they currently use or are planning to use chatbots. So, […]

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small business contractors

How To Hire Contractors for Your Small Business

The numbers don’t lie: Small businesses employ 47.5 percent of the private workforce in the U.S. But many of the smallest businesses and startups don’t have the means to afford full-time employees. As a result, small business owners often do everything themselves until they have […]

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business comeback examples

How 8 Companies Came Back From the Brink

The world of business is full of stories of triumph and disaster, and everyday decisions can determine whether a start-up hits the big time or a corporate behemoth completely collapses. While some of the biggest companies out there might seem all-conquering now, they, too, had […]

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