As a small business owner, obtaining your first business loan is a big step. Getting approved for a loan can be challenging if the lender isn’t confident in your ability to pay it back, and there are a few common mistakes many business owners make […]
Every small business is unique, as well as the funds available to it — so how do you choose the right credit option to set your business up for success? First, you have to understand what each offer means and how it can be used. […]
No one said it would be easy running a small business, but there are certainly ways to make it easier for yourself. One of the best ways is to make sure you’re up to snuff on your accounting skills — after all, it’s hard to succeed […]
If you own a small business, you know that there are many obstacles to overcome, not only to get your business up and running but to keep it running (and running well!). The key to this can be summarized in one word: efficiency. The more […]
If you own a business, you should probably be using Google Analytics. It’s one of the most important tools you can have for understanding and making the most of your website. In fact, estimates suggest that as many as 30 to 50 million websites use […]
Is your business surpassing goals? Do you have a strong cash flow? Is your customer base healthy? Have you proved that your product will sell? These are just some of the factors to consider before deciding if it’s the right time to scale your business. […]
Marketing is an ever-changing field, shifting as consumers consume new media, find new ways to connect with businesses and each other, and adapt the ways they purchase. In recent years the pace of change has only accelerated, with entire paradigms rising and falling in the […]
It seems like every year there’s a news story about a major retailer getting hacked and their customers’ personal data being compromised. Often these stories come around the holidays, but cyberattacks aren’t isolated to just the biggest shopping season or the goliaths of retail. In […]
Instagram Stories are quick, simple and inexpensive – it’s easy to see why they are an excellent way for small businesses to engage with followers and attract new leads. Whether you already use Instagram for your marketing or not, the stats show that Instagram Stories […]
The trajectory for career growth often comes without a roadmap, which makes a professional mentor invaluable. The opportunity to learn from someone who’s been there, done that can be the leg-up you need to take the next step in your career. In fact, 93 percent […]