Optimize Your Website for Mobile

Ninety percent of American adults own a cell phone and 58 percent own a smartphone.1 With over 1.2 billion people accessing the Internet from their mobile devices,2 optimizing your business’s website for mobile is more crucial than ever. A mobile-optimized website is designed specifically for […]

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How to Conduct an Employee Review

For business owners, providing employees with consistent feedback can improve the overall business and company culture. One solution to increase communication and overall productivity is through employee reviews. Employee reviews or “performance reviews” are typically held annually and are meant to give your employee an […]

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Making Money Off Social Media

How to Monetize Social Media

Creating long-term relationships with customers takes time, and even some trial and error. For business owners who are not social media savvy, using online platforms like Facebook, Twitter, LinkedIn or YouTube to form those relationships may seem like a waste of time and resources. But […]

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Top cities for small businesses

Top Cities for Small Businesses

Starting a new small business is a big deal. There are so many factors to weigh, like providing your customers with the best products, securing investors, and hunting down the perfect location. If you are opening a small business and searching for the prime place […]

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eco-friendly business tips

How To Be a Green Business

No matter what products or services your business offers, it is important to stand out from your competition. One way to separate your business from the pack is by going green. By becoming more eco-conscious and marketing your business as such, you’ll find opportunities to […]

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When Does It Make Sense to Expand?

Have you been considering expanding your business? Knowing not only how but when to grow your business in today’s economic climate is essential to the longevity of your company. Explore your options to discern whether or not it is in your business’s best interest to […]

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Using Twitter for Your Business

Twitter has 255 million monthly active users that send up to 500 million tweets per day.1 So if you are a business owner and are not active on Twitter yet, we have to ask — why not? Twitter is a social networking platform where businesses […]

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How to Beat Your Competitors

What does it take to get the market’s attention and grow your business? In an age where advertisements are everywhere and free content abounds, is  there a secret ingredient for standing out from the crowd? The leaders of a few Fortune 500 companies have shared […]

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