marketing trends

3 Marketing Trends to Look for in 2018

Marketing is an ever-changing field, shifting as consumers consume new media, find new ways to connect with businesses and each other, and adapt the ways they purchase. In recent years the pace of change has only accelerated, with entire paradigms rising and falling in the […]

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A Small Business Guide to Instagram Stories

Instagram Stories are quick, simple and inexpensive – it’s easy to see why they are an excellent way for small businesses to engage with followers and attract new leads. Whether you already use Instagram for your marketing or not, the stats show that Instagram Stories […]

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social media listening

3 Ways Social Media Listening Can Grow Your Business

If you’re using social media to support your business and generate leads (as you should be!), you may think that posting regularly and monitoring your engagement is enough. But rather than just monitoring, social media listening is what you should be going for to make […]

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ABout us page

How to Create an Effective About Us Page

Whether your company’s website is managed internally or externally, your “About” page is something you should have input into as the owner of your business. It’s the page that can tell your brand’s “story” like no other page can. Visitors who are checking out your […]

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How to Make Your Business Card More Engaging

As a business owner, the importance of networking is probably not lost on you. Not only can you use it for ways to improve your business operations, but as the “face” of your business, it can help you generate sales and referrals. Unfortunately, the business […]

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Small Business Guide to Facebook Advertising Header Image

Small Business Guide to Facebook Advertising

Facebook ads are great for business. Used by over one billion people every month, it provides the tools to target your audience by precise demographics. But if your business doesn’t have a large marketing department, where do you start? Our new infographic provides small business […]

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